Run the yard.
Not the software.
Modern equipment rental management software for small and midsize equipment rental companies. EquipFlow keeps the back office, the equipment, and the money connected—so you know what is available, what is happening, what needs attention, and what should be billed.
$749 per location / month · unlimited users · $0 setup fee · month to month
In production at Rental King, a 24/7 heavy-equipment rental operation. Read the customer story →
One rental record, from quote to payment.
The same rental record moves through the whole day — no retyping between the whiteboard, the clipboard, and QuickBooks. These are the actual screens.
One rental record from quote to return—extensions, swaps, and calloffs without retyping.
Replace fragmented operational truth.
Different people know different parts of the story.
Give the company one dependable operating picture instead of chasing paper, whiteboards, spreadsheets, text messages, and one person’s memory.
Equipment nobody can confidently promise.
See what is available, reserved, out, due back, blocked, or waiting on service before the counter makes the next promise.
Under-billed invoices.
Standby hours, MSA rates, delivery legs, site tax — built from the job record, not from memory. After review, the invoice can post to QuickBooks Online.
Lost damage disputes.
Capture photos, damage notes, and completed checklist details with the return. When a customer disputes damage three weeks later, you can send the record instead of rebuilding the story from memory.
Small leaks, real money.
Model one aggregate leakage assumption across the rental revenue your yard already earns. Set the sliders from your own fleet and invoices.
The starting percentage is a planning input, not an industry benchmark. Replace it with a rate you can support from your own closed-rental review.
An aggregate scenario for missed or disputed rental revenue. It does not identify the cause or guarantee that any amount is recoverable.
At $749 per location per month, recovering $8,988 a year covers twelve monthly payments — 9.6% of this scenario. The $7,200 annual option lowers that threshold. This is a planning comparison, not a recovery guarantee.
The work, connected.
Leave the old system. Keep the data.
Coming from Point of Rental, Texada, Wynne RentalMan, Alert, or a stack of spreadsheets? Guided catalog and customer-history import are included. Open work and financial records are scoped against the source export and verified in a sandbox.
You run both systems in parallel, then cut over when your team has verified the new records and core workflows. Your yard chooses the cutover point.
Built for yards like yours.
Fit depends on the workflows your team needs, not an equipment count. EquipFlow isn’t positioned as a broad enterprise ERP or party-and-event system — see the honest comparison.
Three things you’re probably thinking.
“You’re new.”
We are. The product came before the sales team—it runs a 24/7 equipment rental operation today, and product questions reach the people who build it the same day. Month-to-month terms mean the risk stays on us.
“No public ecommerce storefront?”
Correct. We don’t publish live availability or accept self-service rental bookings. EquipFlow runs the operation underneath your site, phone, and counter. Invited customers can view their quotes, rentals, and invoices in a scoped portal; that portal is not an ecommerce storefront.
“Switching is too hard.”
We import your catalog and customer history, then run in parallel until your team chooses to cut over. The published setup fee is $0.
One price. The whole yard.
No per-user pricing, because the whole yard needs to see the same screen. The $0 setup fee includes catalog and customer-history import.
Month to month
- Unlimited users — back office, yard, shop, and ownership
- Every module, including QuickBooks Online sync
- Catalog and customer-history import included
- Cancel any month — no long-term contract
Annual, paid upfront
Save 20%$600/mo equivalent · save $1,788 versus 12 monthly payments
- Everything in month to month
- One invoice a year — easier on your books
- Price locked for the term
- Same product access and support
Annual billing is prepaid for the term; the monthly plan’s cancel-any-month term does not apply.
Pricing is per location. Have multiple locations or questions about your operation? Call +1 (702) 483-1644.
See your rental workflow.
A 20-minute walkthrough. No deck. We’ll follow one rental through the workflows your team uses and give you a straight answer on fit.
Prefer the phone? Call +1 (702) 483-1644 — you’ll get a person, not a queue.
Request a Demo
We reply within one business day. No spam, no drip campaign.